MGT 450 Strategic Planning for Organizations

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DELL COMPANY OVERVIEW1Dell Company OverviewYour nameMGT 450Strategic Planning for OrganizationsGiven Dell's long history in the technology industry, its current market challenges, and themacro-environmental factors influencing its operations, critically assess thecompany's strategicposition. In your response, discuss how Dell's strengths, weaknesses, opportunities, and threats(SWOT) have shaped its business model, and provide recommendations on how Dell shouldadapt to the shifting market landscape. Consider factors such as innovation, competition, andglobal market dynamics.Word count requirement: 1500-2000 words

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Dell Company OverviewAn extensive image of satisfying consumers by offering custom made computers directlyto their door wasDell’s prime goal since its birth sometimes 26 years ago.Company designs,produces,manufactures,promotes,sells, customizes and extends direct sell customized personalcomputers,as well aspresents excellent servicesfrom coast to coast and country to country.Divers workforce enriched companyDell alsooffers itsbusiness producing software andperipherals,smart phones,servers,mobile workstations,as well as data storage capability andnetworkingserver optimizations.Company currentlyemploysmore than 98,000 skilled workerswith$60.7 billionin revenue and$9.26 billionin gross profit according to the financial record of2010.Dell holds$13.38 billionof total cash and $6 billion of total liabilities.Company operatesits many different subsidiaries in about 28 countries. Dell had achieved its recent year’s goal bymerging the two significantbrandsto promote better line of products such as Alienware Systemswhich opened some artistic line for exclusive gaming industryand the Perot system that helpsthe medical database in control.Companygeneratesalmost1/2of its revenues outside the USevery year.Companyiswell knownfor itscustomer’srelationsespeciallyon direct distributionof personal computer.It has been saidthat”Just In Time (JIT)” method was first used by Dell.Company was able to save millions of dollars inventory cost by implementing JIT intheirproduct flow system. JIT is very helpful when company lacks to meet the deadlinesto reach thedistributors or customers.Dell was penalized withan internal investigation forseverefinancialirregularitiesduring the FY 2007.FinallyChairmanMichael Dell and few other executives gotrelieved from those charges by paying a good sum of fines to SECwhich rescuedthem fromseriouspenalties and sanctions.

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Dell is the first company to itskind to come forward to reduce greenhouse gas emission.Company’s goal is to reduce greenhouse gas by 40% in the entire Dell production facilities allover the globeby 2015.Fortune 500 has put Dell on 38thposition and company became the mostadmire company in the US in 2009.Mr.Michael Dellproduced his first personal computer from his dorm room in 1984 whichwas marketed later as Turbo PC,na IBM compatible computer in 1986.From that time on Dellhas been a dedicated player producing quality personal computers forhomeand business as wellas government and private organizations. Dell currentlymanufactures,designs, and sells anextensiverange ofcomputing productsgloballywhichinclude: “desktop PCs;laptops, net-bookssmartphones,mobile workstations, and networkingservers such asstorage,remote accessnetwork,direct-attached storage, disk backup systems, and removable disk backup; andoperating systems. Dell also support severaloffice applicationsincludesecurity software,anti-virus, laptopaccessories,andtelevisions, networkingentertainment software;keyboardsmice,printers,andpower adapters, digital camerasetc. Dell’s mission doesn’t stopthere;they alsoprovidetechnical supportin the company wide with excellentfinancial services, infrastructuretechnology services, and Information Technologyconsultingservices.Dell’sservesseveraldifferent groups which includeGovernment, education and healthcare organizations,corporatebusiness,small business,and individual consumers.In 1995,Dellstarted itscomputerproductionin Malaysia andin Republic ofChina in1999.Made in India brand started in India in 2006which serving the Southeast Asian region. In 1999,Dellopened its power Edge Server initsHortolandia, Brazil.For its outstanding performance on recycle management, Dell received‘Recycle Works’ award from the national recycling coalition in 2007.

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