Analyzing the Competitive Advantages and Business Strategies of Coca-Cola, Procter & Gamble, and Apple Inc.

A strategic analysis assignment on environmental scanning and competitive advantages of leading global brands.

Lucas Allen
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Running Head: EnvironmentalScanEnvironmental ScanTitle:Course Name:Topic Name:Professor’s Name:Student Name:Date:How do Coca Cola, Procter & Gamble (P&G), and Apple Inc. utilize environmental scanning todevelop and sustain their competitive advantages in theirrespective industries? Discuss themeasurement guidelines each company uses to assess the effectiveness of their businessstrategies and evaluate the impact of these guidelines on their success in the global market.Support your analysis with relevant concepts and theories.Word Count Requirement:Your answer should be between1,500 to 2,000 words.

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