Management Decision-Making, Strategies, and Organizational Dynamics

Study of management strategies and decision-making dynamics.

Claire Mitchell

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Management Decision-Making, Strategies, and Organizational DynamicsQuestion 16 out of 6 pointsABC Company is attempting to decide whether or not to launch a new $10 millionadvertising campaign for a product whose sales have been lagging wellbelow the projectedsales for this product. This represents which type of decision for the organization?SelectedAnswer:D.NonprogrammedCorrectAnswer:D.NonprogrammedResponseFeedback:In nonprogrammed decision making, rules do notexist because the situation isunexpected or uncertain and managers lack the information they would need todevelop rules to cover it.Question 26 out of 6 pointsWhen Matsushita sells its TVs and VCRs using the same basic marketingapproach in variouscountries. Matsushita is pursuing:SelectedAnswer:C.aglobalstrategy.CorrectAnswer:C.aglobalstrategy.ResponseFeedback:If managers decide that their organization should sell the same standardizedproduct ineach national market in which it competes, and use the same basicmarketing approach, they adopt a global strategy.Question 36 out of 6 pointsIn a meeting, after hearing one member describes a problem to be addressed, all members ofagroup first wrote down ideas and solutions. After this, everyone shared those suggestionswithout criticism. The group, one by one, clarified, critiqued, and then discussed thealternatives in the sequence in which they were first proposed. Finally, each member rankedall the alternatives, and the highest-ranking alternative was chosen. This process is called:SelectedAnswer:D.nominalgrouptechnique.CorrectAnswer:D.nominalgrouptechnique.ResponseFeedback:In the nominal grouptechnique, the following procedure is used: (1) Onemanager outlines the problem to be addressed, and 30 or 40 minutes areallocated for group members, working individually, to write down their ideasand solutions. (2) Managers take turns reading their suggestions to the group.One manager writes all the alternatives on a flip chart. No criticism or evaluation

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