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Solution Manual for E-Commerce 2019: Business, Technology and Society, 15th Edition

Solution Manual for E-Commerce 2019: Business, Technology and Society, 15th Edition helps you reinforce learning with in-depth, accurate solutions.

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Turban-Electronic Commerce2012Instructor’s ManualChapter 1Overview of Electronic CommerceLearning ObjectivesUpon completion of this chapter, you will be able to:1.Define electronic commerce (EC) and describeits various categories.2.Describe and discuss the content andframework of EC.3.Describe the major types of EC transactions.4.Discuss e-commerce 2.0.5.Describe social commerce and social software.6.Understand the elements of the digital world.7.Describe the drivers of EC as they relate tobusiness pressures andorganizationalresponses.8.Describe some EC business models.9.Describe the benefits of EC to organizations,consumers, and society.10.List and describe the major limitations of EC.ContentOpening Case: Net-a-Porter: Dress for Success1.1 Electronic Commerce: Definitions and Concepts1.2 The Electronic Commerce Field: Classification, Content, and a Brief History1.3 E-Commerce 2.0: From Social Commerce to Virtual Worlds1.4 The Digital World: Economy, Enterprises, and Society1.5 The Changing Business Environment, Organizations’ Response, and EC Support1.6 Electronic Commerce Business Models1.7 Benefits, Limitations, and Impacts of Electronic Commerce1.8 Overview of This BookManagerial IssuesClosing Case: E-Commerce at the NationalFootball League (NFL)Answers to Pause/Break Section Review QuestionsSection 1.1 Review Questions1.Define EC and e-business.Electronic commerce is the process of buying, selling, or exchanging products, services,and information via computer networks. E-business is a broader definition of EC thatincludes not just the buying and selling of goods and services, but also servicingcustomers, collaborating with business partners and conducting electronic transactionswithin an organization.

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E-Commerce 2019: Business, Technolo...

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