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Strategic Expansion into the Indian Market: A Comprehensive Business Analysis and Implementation Plan

A solved business strategy assignment on market expansion in India.

Benjamin Fisher
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1Strategic Expansion into the Indian Market: A Comprehensive BusinessAnalysis and Implementation PlanIntroductionThe foreign market chosen for expansion is India. Further, this particular paper highlightsconcernsofChairman,ViceChairman,SecretaryandTreasurerwithrespecttothisexpansion.Chairman1.Discuss the macro environment of the country.Political FactorsIn India there ishigh interference fromgovernment in form of taxes and tariffs.Economic FactorsThe economic factors affecting the business environment of India include inflation, economicstability, interest rate, foreign exchange rate, change in income levels and rising populationrate.Social FactorsThe social factors affecting the business environment of India customer buying preferences,market trends, changing lifestyles and rising income levels.Technological FactorsThe business environment of India has shown great success in terms of technologicaladvancement. The chieftechnological factors affecting India are research and development,technical advancement and high expertise.

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