Test Bank for Entrepreneurship: Starting and Operating A Small Business, 5th Edition
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Test Bank for Entrepreneurship: Starting and Operating A Small Business, 5th Edition provides a strong foundation in exam topics with a balance of theoretical knowledge and practical application.
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Entrepreneurship: Starting and Operating A Small Business Fifth Edition Steve Mariotti Caroline Glackin Entrepreneurship: Starting and Operating A Small Business, Test Bank, 5e Revised by Ramachandran Subramanian
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1 Entrepreneurship: Starting and Operating a Small Business, 5e (Glackin/NFTE) Chapter 1 Entrepreneurs and Entrepreneurship 1) Products are tangible, meaning ________. A) you can't actually touch them B) you can sell them C) you can touch them D) you ca n see them Answer: C Diff: 1 Learning Objective: 1.1 Summarize what entrepreneurship is and what entrepreneurs do. AACSB: Reflective Thinking 2) Entrepreneurs are often both owners and ________. A) creditors B) employees C) customers D) suppliers Answe r: B Diff: 2 Learning Objective: 1.1 Summarize what entrepreneurship is and what entrepreneurs do. AACSB: Reflective Thinking 3) A necessity - based entrepreneur starts a business to exploit a perceived opportunity or to pursue one that they created. Ans wer: FALSE Diff: 1 Learning Objective: 1.1 Summarize what entrepreneurship is and what entrepreneurs do. AACSB: Reflective Thinking 4) Explain how entrepreneurs can add value to scarce resources, and what signal they use to determine whether or not the y are succeeding in doing so. Answer: A scarce resource is something of value that can be used to make something else or to fill a need. The French economist Jean Baptiste Say wrote at the turn of the 19th century: "The entrepreneur shifts economic resour ces [like wood or coal] out of an area of lower and into an area of higher productivity and greater yield." By doing this, Say argued that entrepreneurs "added value to scarce resources". Diff: 3 Learning Objective: 1.1 Summarize what entrepreneurship is and what entrepreneurs do. AACSB: Analytical Thinking
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2 5) The economy of the United States is a ________ system. A) free - enterprise B) controlled C) closed D) centralized Answer: A Diff: 1 Learning Objective: 1.2 Examine how free - enterprise economies w ork and how entrepreneurs fit into them. AACSB: Analytical Thinking 6) A(n) ________ is the wealth and resources of a country or region, including its financial structure. A) economy B) government C) justice system D) free enterprise Answer: A Diff: 2 L earning Objective: 1.2 Examine how free - enterprise economies work and how entrepreneurs fit into them. AACSB: Reflective Thinking 7) Entrepreneurs have more control over more aspects of their working lives than employees. Of which aspect of their worki ng lives do employees have more control? A) Financial uncertainty B) Working conditions C) Time D) Encroachment on personal time Answer: A Diff: 2 Learning Objective: 1.2 Examine how free - enterprise economies work and how entrepreneurs fit into them. AAC SB: Reflective Thinking 8) Cash or goods invested to generate income and wealth is called ________. A) profit B) capital C) debt D) liability Answer: B Diff: 1 Learning Objective: 1.2 Examine how free - enterprise economies work and how entrepreneurs fit into them. AACSB: Reflective Thinking
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3 9) The U.S. economy is a free enterprise system. It is also referred to as a "free trade system" because it is based on ________. A) voluntary exchange B) gambling and chance C) involuntary exchange D) government c ooperation Answer: A Diff: 1 Learning Objective: 1.2 Examine how free - enterprise economies work and how entrepreneurs fit into them. AACSB: Analytical Thinking 10) Entrepreneurship can be very challenging. Which is not a typical challenge of being an e ntrepreneur? A) Loneliness B) Financial reward C) Long hours D) Financial insecurity Answer: B Diff: 2 Learning Objective: 1.2 Examine how free - enterprise economies work and how entrepreneurs fit into them. AACSB: Reflective Thinking 11) Which of the following is not a characteristic of the free - market system? A) Individuals and companies may compete for their own economic gains. B) Private wealth and property ownership are permissible. C) Prices are determined by a central authority. D) Free - market f orces primarily determine prices. Answer: C Diff: 3 Learning Objective: 1.2 Examine how free - enterprise economies work and how entrepreneurs fit into them. AACSB: Analytical Thinking 12) The free - market system is also called ________. A) volunteerism B ) socialism C) capitalism D) dogmatism Answer: C Diff: 1 Learning Objective: 1.2 Examine how free - enterprise economies work and how entrepreneurs fit into them. AACSB: Reflective Thinking
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4 13) Benefits of becoming an entrepreneur include independence, satisfaction, financial reward, self - esteem, and contributions to society. Answer: TRUE Diff: 2 Learning Objective: 1.2 Examine how free - enterprise economies work and how entrepreneurs fit into them. AACSB: Analytical Thinking 14) The economy of the Un ited States is a free - enterprise system. Answer: TRUE Diff: 1 Learning Objective: 1.2 Examine how free - enterprise economies work and how entrepreneurs fit into them. AACSB: Analytical Thinking 15) Most of the world's businesses are ________ businesses. A) small B) medium - sized C) large D) family - owned Answer: A Diff: 1 Learning Objective: 1.3 Describe small business. AACSB: Analytical Thinking 16) A company that has more than ________ employees and sales of more than $________ million per year is co nsidered to be a "big" business. A) 100; 5 B) 100; 10 C) 500; 5 D) 500; 10 Answer: C Diff: 2 Learning Objective: 1.3 Describe small business. AACSB: Analytical Thinking 17) Some of the world's greatest entrepreneurs have overcome challenges from their childhood and youth, including all of these except ________. A) learning disabilities B) abuse C) extreme poverty D) financial prosperity Answer: D Diff: 3 Learning Objective: 1.3 Describe small business. AACSB: Reflective Thinking
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5 18) The corporate eq uivalent of paying owners a portion of the business's profits is called a ________. A) bonus B) dividend C) capital D) revenue Answer: B Diff: 3 Learning Objective: 1.4 Understand the costs and benefits of entrepreneurship. AACSB: Reflective Thinking 1 9) Which of the following is not a characteristic that is helpful for an entrepreneur to have? A) Self - confidence B) Caution C) Self - esteem D) Drive Answer: B Diff: 1 Learning Objective: 1.4 Understand the costs and benefits of entrepreneurship. AACSB: Analytical Thinking 20) How does the free - enterprise system discourage entrepreneurs who waste resources? A) The government penalizes them. B) They run into regulations that make it too difficult for them to operate. C) They can't make a profit and are fo rced out of business. D) They limit competition. Answer: C Diff: 3 Learning Objective: 1.4 Understand the costs and benefits of entrepreneurship. AACSB: Analytical Thinking 21) Why do consumers benefit from free trade and the resulting competition betw een businesses? A) Competition drives away the entrepreneurs who use resources most wisely. B) Competition tends to drive down prices and improve quality. C) Competition offers consumers fewer choices and makes the marketplace less confusing. D) Competitio n reduces the choices to consumers. Answer: B Diff: 3 Learning Objective: 1.4 Understand the costs and benefits of entrepreneurship. AACSB: Reflective Thinking
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6 22) A for - profit enterprise with the dual goals of achieving profitability and attaining be neficial returns for society is called ________. A) venture capitalism B) serial entrepreneurship C) social entrepreneurship D) portfolio entrepreneurship Answer: C Diff: 3 Learning Objective: 1.4 Understand the costs and benefits of entrepreneurship. AA CSB: Reflective Thinking 23) Describe three potential rewards of becoming an entrepreneur that appeal to you. Answer: (The answer should describe 3 of the following 5 rewards.) 1. Control Over Time - Do you work better at midnight than at 8 a.m.? If you start your own business, you have control over how you spend your time. Are you the type of person who would rather work really hard for two weeks nonstop and then take a break? If you are an entrepreneur, you can. You can also choose to hire other people to do tasks that you do not want to do or are not good at, so you can stay focused on what you do best. Bill Gates likes to spend his time designing software. He hires other people to manage Microsoft's operations and market and sell its products. 2. Fulf illment - Successful entrepreneurs are passionate about their businesses. They are excited and fulfilled by their work. Entrepreneurs are almost never bored. If something about running their business is boring to them, they can hire someone to do that task . 3. Creation/Ownership - Entrepreneurship is a creative endeavor: Entrepreneurs put their time into creating something that they hope will survive and become profitable. Entrepreneurs own the businesses that they create and the profits that the businesses earn. Ownership is the key to wealth. Your goal is to create a business that makes a continuing profit. Eventually, you may be able to sell that business for a multiple of earnings. That is how entrepreneurs create wealth. 4. Control Over Compensation - Entrepreneurs choose how they are paid. As owner of your company you can decide to: • Pay yourself a salary - a fixed payment made at regular intervals, such as every week, or every month. No matter how much time you put in, the salary remains the same. • Pay yourself a wage - a fixed payment per hour. • Take a share of the company's profit - as the owner you can pay yourself a portion of the business's profit. This payment is called a dividend. • Take a commission on every sale you make. - A commission is a percentage of the value of a sale. If you decide to pay yourself 10% commission and you sell one of your products for $120, your commission on the sale would be $12. 5. Control Over Working Conditions - As an entrepreneur you can create a working environ ment that reflects your values. If you believe in recycling, you can make sure your company recycles. You also evaluate your own performance. No one else has the power to hire or fire you. Diff: 3 Learning Objective: 1.4 Understand the costs and benefits of entrepreneurship. AACSB: Analytical Thinking
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7 24) Explain why it is important to consider opportunity cost when making a decision. Answer: Using a comparison of costs and benefits to make a decision is called cost/benefit analysis. It is a helpful to ol because we tend to make decisions with our emotions, not by using our intellect to evaluate the pros and cons. Cost/benefit analysis can be inaccurate without including opportunity cost. This is the cost of your "next - best investment." People often make decisions without considering opportunity costs and then wonder why they are not happy with the outcome. Each time you make a decision about what to do with your time, energy, or money, think about the cost of the opportunities that you are giving up. Dif f: 3 Learning Objective: 1.4 Understand the costs and benefits of entrepreneurship. AACSB: Reflective Thinking 25) As a start - up, Uber has a current market valuation of over $50 billion. Uber is an example of a(n) ________. A) unicorn B) lifestyle busin ess C) intrapreneurship venture D) microenterprise Answer: A Diff: 2 Learning Objective: 1.5 Recognize the various entrepreneurial options. AACSB: Reflective Thinking 26) Entrepreneurs that participate in activities to avoid harm to the environment or help protect it in some ways are engaged in ________. A) venture philanthropy B) green entrepreneurship C) social entrepreneurship D) corporate responsibility Answer: B Diff: 1 Learning Objective: 1.5 Recognize the various entrepreneurial options. AACSB: Reflective Thinking 27) Entrepreneurs look at five basic ways of opportunity for business ideas. Which is not one of those five? A) Developing a new market for an existing product B) Producing a product more cheaply C) Finding new ways to use existing t echnology D) Raising prices in an existing market Answer: D Diff: 3 Learning Objective: 1.6 Identify and evaluate opportunities to start your own business. AACSB: Analytical Thinking
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8 28) Entrepreneurs view problems as a(n) ________. A) roadblock B) op portunity C) hurdle D) challenge Answer: B Diff: 3 Learning Objective: 1.6 Identify and evaluate opportunities to start your own business. AACSB: Reflective Thinking 29) The great economist Joel Schumpeter emphasized that innovation is the key to entre preneurship. Which of the following is a basic way to create a new business? A) Expand on old technology B) Develop current markets C) Use new technology to produce a new product D) Find a less expensive source of resources Answer: C Diff: 3 Learning Obje ctive: 1.6 Identify and evaluate opportunities to start your own business. AACSB: Analytical Thinking 30) The best business opportunities often combine both ________ and ________. A) extreme luck; chance B) luck; sales skill C) sales; marketing D) inter nal; external factors Answer: D Diff: 2 Learning Objective: 1.6 Identify and evaluate opportunities to start your own business. AACSB: Reflective Thinking 31) A business opportunity is an idea, plus ________. A) it is attractive to suppliers B) it may have marginal performance in your business environment C) it has a limitless window of time to work within D) it is attractive to customers and will work in your business environment Answer: D Diff: 3 Learning Objective: 1.7 Distinguish between ideas and opportunities. AACSB: Analytical Thinking
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9 32) Russell Simmons, founder of Def Jam Records, believes that if you know 10 people who will buy your product, ________ would be willing to buy it if they knew about it. A) 1,000 B) 10 more C) 10 million D) 10 ,000 Answer: C Diff: 2 Learning Objective: 1.7 Distinguish between ideas and opportunities. AACSB: Application of Knowledge 33) A(n) ________ is an idea that is based on what customers need or want and are willing to buy sufficiently often at a high en ough price to sustain a business. A) opportunity B) idea C) strategy D) All of the above. Answer: A Diff: 3 Learning Objective: 1.7 Distinguish between ideas and opportunities. AACSB: Analytical Thinking 34) What are the four characteristics of a busin ess opportunity? Answer: 1. It is attractive to customers because it creates or adds value for its customers. 2. It will work in the business environment. 3. It can be executed in a defined window of opportunity. 4. It can be implemented with the right t eam to make it durable. Diff: 3 Learning Objective: 1.7 Distinguish between ideas and opportunities. AACSB: Analytical Thinking 35) A(n) ________ is a legal and commercial relationship between the owner of a trademark, a service mark, trade name, or adv ertising symbol and an individual or group seeking to use that identification in a business. A) franchise B) idea C) venture D) opportunity Answer: A Diff: 3 Learning Objective: 1.8 Explore the multiple paths to entrepreneurship. AACSB: Analytical Think ing
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10 36) In selling an existing business, due diligence is the exercise of reasonable care in the evaluation of the business opportunity. Answer: FALSE Diff: 3 Learning Objective: 1.8 Explore the multiple paths to entrepreneurship. AACSB: Analytical Th inking 37) The two primary forms of franchising are product/trade name franchising and business format franchising. Answer: TRUE Diff: 3 Learning Objective: 1.8 Explore the multiple paths to entrepreneurship. AACSB: Analytical Thinking 38) When you li cense a technology, you enter into a contract to use it by purchasing the right to own it. Answer: FALSE Diff: 3 Learning Objective: 1.8 Explore the multiple paths to entrepreneurship. AACSB: Analytical Thinking 39) If a business is not making a profit , the entrepreneur knows that ________. A) no one wants to buy the product/service B) (s)he is not making good use of scarce resources C) people are willing to buy the product/service at a high price D) competition is too great Answer: B Diff: 3 Learning Objective: 1.9 Explain success signals for entrepreneurs. AACSB: Analytical Thinking 40) Profit results from the entrepreneur's choices. In this concept, there is a term called "trade - off." With the help of an example, explain what is meant by a "trade - off." Answer: In business, trade - off is the act of giving up one thing for another. This is the choice that entrepreneurs make all the time and trade - offs affect the profitability of the enterprise. A common example of a trade - off that many entrepreneurs in the food business face is in the choice of ingredients. Let's suppose that oil is a key ingredient in the product that an entrepreneur makes. Let's say that olive oil costs one and a half times more than canola oil. If the entrepreneur believes that the re are only minor taste differences between the two oils, a trade - off is whether to reduce cost by switching to canola oil, although doing that may have a small effect on the taste of the product. What the entrepreneur is giving up in taste, (s)he is gaini ng in profits. Diff: 2 Learning Objective: 1.9 Explain success signals for entrepreneurs. AACSB: Analytical Thinking
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1 Entrepreneurship: Starting and Operating a Small Business, 5e (Glackin/NFTE) Chapter 2 Pathways to Success: Processes and Instruments 1) Which of the following helps an entrepreneur with the go/no go decision? A) Business plan B) Marketing plan C) Cash flow analysis D) Feasibility analysis Answer: D Diff: 1 Learning Objective: 2.1 Describe a feasibility analysis and choose when to create one. AACSB: Analytical Thinking 2) Lean start - up is a hypothesis driven approach to business startup using iterati ve development. Answer: TRUE Diff: 2 Learning Objective: 2.2 Articulate the lean start - up methodology. AACSB: Analytical Thinking 3) The Business Model Canvas has ________ core building blocks that are intended to supply answers to critical questions. A) 3 B) 9 C) 6 D) 8 Answer: B Diff: 2 Learning Objective: 2.3 Prepare a Business Model Canvas. AACSB: Application of Knowledge 4) Bankers and other potential investors will often refuse to see an entrepreneur who does not have a ________. A) complete b usiness plan B) sales forecast C) resumé D) marketing plan Answer: A Diff: 1 Learning Objective: 2.4 Identify primary business plan contents. AACSB: Analytical Thinking
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2 5) Writing a business plan can ensure that you ________. A) achieve your expense p rojections B) figure out how to make your business work C) meet your target revenue goals D) make a profit Answer: B Diff: 2 Learning Objective: 2.4 Identify primary business plan contents. AACSB: Reflective Thinking 6) A(n) ________ can be a front lin e of defense against a poor idea. A) goal B) mission C) objective D) business plan Answer: D Diff: 3 Learning Objective: 2.5 Summarize the various purposes for a business plan and the audiences for one. AACSB: Reflective Thinking 7) It is best to wait to write a business plan until you find lenders or investors. Answer: FALSE Diff: 2 Learning Objective: 2.5 Summarize the various purposes for a business plan and the audiences for one. AACSB: Reflective Thinking 8) A business plan is the key to raisin g capital. Answer: TRUE Diff: 1 Learning Objective: 2.5 Summarize the various purposes for a business plan and the audiences for one. AACSB: Reflective Thinking 9) Explain 3 reasons why a start - up organization would have a written business plan. Answer : 1. Writing a business plan early will save you time and money. 2. Your business plan is the key to raising capital. 3. The business plan is an operations guide. Diff: 2 Learning Objective: 2.5 Summarize the various purposes for a business plan and the audiences for one. AACSB: Analytical Thinking
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3 10) Your business plan projections should be ________. A) incredible and impossible to reach B) optimistic and a bit of a stretch C) practical and easy to reach D) realistic and attainable Answer: D Diff: 3 Learning Objective: 2.6 Differentiate the components of a business plan. AACSB: Reflective Thinking 11) The ________ section of the business plan should be written last. A) cover page B) mission, vision, culture C) executive summary D) financial state ments Answer: C Diff: 1 Learning Objective: 2.6 Differentiate the components of a business plan. AACSB: Reflective Thinking 12) The executive summary contains the ________. A) inspired enthusiasm for success B) story of the business C) funding request D) All of the above. Answer: D Diff: 3 Learning Objective: 2.6 Differentiate the components of a business plan. AACSB: Analytical Thinking 13) Making the beliefs, values, and behavioral norms explicit and intentional builds the ________ of an organizat ion. A) culture B) vision C) mission D) All of the above. Answer: A Diff: 3 Learning Objective: 2.6 Differentiate the components of a business plan. AACSB: Analytical Thinking
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4 14) One section of the business plan that is often neglected is the _______ _. A) marketing plan B) opportunity analysis and research C) executive summary D) financial projections Answer: B Diff: 3 Learning Objective: 2.6 Differentiate the components of a business plan. AACSB: Analytical Thinking 15) The ________ addresses the roles of the community, region, nation, and world in a business. A) business analysis B) environmental analysis C) industry analysis D) proof of market Answer: B Diff: 2 Learning Objective: 2.6 Differentiate the components of a business plan. AACSB: An alytical Thinking 16) Target market segments are defined by common factors such as ________. A) psychographics B) geography C) demographics D) All of the above. Answer: D Diff: 2 Learning Objective: 2.6 Differentiate the components of a business plan. A ACSB: Analytical Thinking 17) A competitive analysis is an important component of ________. A) a mission statement B) an opportunity analysis C) a vision statement D) All of the above. Answer: B Diff: 2 Learning Objective: 2.6 Differentiate the compone nts of a business plan. AACSB: Reflective Thinking
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