INTEGRATED PORTFOLIO: BACHELOR OF BUSINESS ADMINISTRATION Baker College

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INTEGRATEDPORTFOLIObyMohinder DeolSubmitted toBaker CollegeSarnia, OntarioSite:Baker College of Port HuronIn partial fulfillment of the requirementsFor the degree ofBACHELOR OFBUSINESS ADMINISTRATIONACCELERATED PROGRAM2008Based on the content and analysis provided in the integrated portfolio, discuss the keylearning outcomes from each course in the BBA program, with particular emphasis onhow they have shaped your professional capabilities in accounting, financial analysis,international business, marketing, and management strategy. Include specific examplesfrom your Integration Portfolio Papers (IPPs) to demonstrate how you applied courseconcepts to real-world business scenarios.Your response should be a detailed reflection on the courses, the skills and knowledgegained, and the practical application of these lessons to your career. Please include aword count of at least 1,500 words.

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DEDICATIONThis portfolio is dedicated to my parentsand my wife, Harminder. Without theirsacrifice,patience, understanding support and most of all love, the completion of thisdegreewould not have been possible. They have pushed in the last few years to get thedegree that would make them proud. I will even take it one step further and make themjoyous and proud to say thattheirson is now in the ranks of the many few.ACKNOWLEDGEMENTSPreparation of thisportfoliowas fundedinpartbyKokomo’s,which is gratefullyacknowledged.Mr. Deolisparticularly indebtedhisstudy group and fellow studentsoftheAccelerated Bachelor of Business Program at Baker College, Sarnia campus.Myinstructors also provided invaluable help:Mary-Stuart Linthwaite, InternationalBusiness,Management StrategyDean Anderson,Accounting For ManagersBert Rondeau, Cultural DiversityDiane DuChene, Financial Analysis and ApplicationsDr. KenStothers, Marketing Management.If first we knowwherewe are, andwhitherwe are tending, we could then better judgewhatto do andhowto do it.Abraham Lincoln,Republican State ConventionJune 16, 1858

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TABLE OF CONTENTSIntroductory Section………………………………………………………………….…...3Learning Objectives Accomplished………………………………………………………3Integration Paper……………………………………………………………………….….3BUS311: Accounting for Managers………………………………………………....4Learning Objectives: Accounting for Managers..................................................…...4Student Learning Objectives: Accounting for Managers……………………. .….…4Application………………………………………………………………………………...5Qualities for Success: Accounting Manager………………………………………………6S.W.O.TAnalysis............…………………………………………………………….7Gap Analysis………………………………..…………………………….…………7Conclusion……………………………………………………………………………...…7BUS371:Financial Analysis and Applications……………………………………..4Learning Objectives:Financial Analysis and Applications................................…...4Student Learning Objectives:Financial Analysis and Applications…………….…4Application………………………………………………………………………………...5Qualities for Success:Financial Analysis and Applications…………...…………………6S.W.O.TAnalysis............…………………………………………………………….7Gap Analysis………………………………..…………………………….…………7Conclusion……………………………………………………………………………...…7BUS401:International Business………………….………………………………....4Learning Objectives:International Business.......................................................…...4

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Student Learning Objectives:International Business………………………. .….…4Application………………………………………………………………………………...5Qualities for Success:International Business………………….…………………………6S.W.O.TAnalysis............…………………………………………………………….7Gap Analysis………………………………..…………………………….…………7Conclusion……………………………………………………………………………...…7BUS421:Marketing Management…………………………………..……………....4Learning Objectives:Marketing Management....................................................…...4Student Learning Objectives:Marketing Management…………….………. .….…4Application………………………………………………………………………………...5Qualities for Success:Marketing Management……………………..……………………6S.W.O.TAnalysis............…………………………………………………………….7Gap Analysis………………………………..…………………………….…………7Conclusion……………………………………………………………………………...…7BUS431:Management Strategy………………………………….………………....4Learning Objectives:Management Strategy.......................................................…...4Student Learning Objectives:Management Strategy………………………. .….…4Application………………………………………………………………………………...5Qualities for Success:Management Strategy……………….……………………………6S.W.O.TAnalysis............…………………………………………………………….7Gap Analysis………………………………..…………………………….…………7Conclusion……………………………………………………………………………...…7Reference………………………………………………………………………………….8

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LIST OF APPENDICESAppendixA…………………………………………………………………………………12IPP Paper:The Brick Group Income Fund AnalysisRubric for IPP paper BUS311: Accounting for ManagersIPP Paper:The Brick Group Income Fund Analysis(instructor edited)AppendixB…………………………………………………………………………………12IPP Paper:Ratio Analysis of The Brick and Leon’s Annual ReportRubric for IPP paper BUS371: Financial Analysis and ApplicationIPP Paper:Ratio Analysis of The Brick and Leon’s Annual Report(instructoredited)AppendixC………………………………………………………………………………….12IPPPaper:MedscapeIndiaRubric for IPP paper BUS401: International BusinessIPP Paper:MedscapeIndia(instructor edited)AppendixD…………………………………………………………………………………12IPP Paper:MarketingRubric for IPP paper BUS421: Marketing ManagementIPP Paper:Marketing(instructor edited)

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AppendixE…………………………………………………………………………………12IPP Paper:Eliminate the Middleman?Rubric for IPP paper BUS431: Management StrategyIPP Paper:Eliminate the Middleman?(Instructoredited)INTEGRATEDPAPERbyMohinder DeolSubmitted toBaker CollegeSarnia, Ontario Site: Baker College of Port HuronIn partial fulfillment of the requirementsFor the degree ofBACHELOR OF BUSINESS ADMINISTRATIONACCELERATED PROGRAM2008Approved by:Integrated Portfolio InstructorMary Stuart-LinthwaiteDecember 10, 2008BBA CoordinatorSusan PorrettDecember 10, 2008

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The Integration PaperThe Accelerated Bachelor of Business Administration program requires thestudent to have two or three year diploma from an accredited college with no less thanninety quarter hours and sixty semesterhoursof college with a minimum or 2.0 GPA.The applicant must own or have access to, and be able to use a personal computer andsatisfactory knowledge of Microsoft office program. The applicant is required to performa monitored written essay as part of the program entrance requirement.The applicant must have previous credit for MTH 111: Introductory Algebra orequivalent. The programisdesigned to accelerate the learning of the student to becomeproficient in the world of business. The program appropriateness prepares the studentwith competency for today’s global economy, develops strong communication skills, andencourages critical thinking.This course has been selected to provide a series of benefits to enable the studentto be successful in business and competency’s to exceed in a global economy. The courseteaches advanced research studies, scholarly activity, and professional development.This programwasselected by theauthorto increase their cultural awareness inthe industry, understand the international and domestic markets, and buildstrongcapabilitiesto run a business environment. This course was chosen to fill an educationalgap that was identified in theauthorslist of career accomplishments.The author hasextensive real-world business experience; however,it needed to be refined with academicknowledge. By graduating from the degree program the author will be able to apply theknowledge learned intoa useable manner.Definitions within his integration portfolio:

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BBA, Bachelor of Business AdministrationIPP, Integration Portfolio PaperAccelerated Degree, the BBA is achieved in 15 monthsBUS 311, Accounting for ManagersBUS 371, Financial Analysis and ApplicationsBUS 401, International BusinessBUS 421, Marketing ManagementBUS 431, Management StrategyThe BBA program was chosen bythe studentto get a better understanding of theinternational and domestic markets and most importantly thebusiness network that hehas established within his ownfranchise system in the past 15 years. Being awarded theBBA degree will alsoproducebetter respect and leverage from suppliers, banks, andbusiness associates.Learning Objectives AccomplishedAll of the learning objectives for each core course are individually addressedwithin and are dedicated to each core course.BUS 311, Accounting for ManagersBUS 371, Financial Analysis and ApplicationsBUS 401, International BusinessBUS 421, Marketing ManagementBUS 431, Management StrategyBUS311: Accountingfor ManagersStudent learning objectives:Accounting forManagers.

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Assess the role of accounting and how it is used.Accounting is a service activity. It uses words and symbols to communicatefinancial information useful for decision making. As a profession,accounting hasevolved in response to society’s need for economic information tohelp people makeeconomic decisions.Assess the basic elements of the balance sheet, the income statement, and thestatement of the cash flows.Accounting Managers preparefinancial statementsthat help the owners andstockholders of a business understand where the business stands financially. Stockholderswouldnotinvest in a business without a clear understanding of the financial healthbusiness, which regular financial reports provide.Utilize common ratios to analyze the balance sheet, the income statement, and thestatement of cash flows.Ratios are used to evaluate how financial positions change on a year-to-year basisfor a single firm.They also compare among firms, even if they differ in size.Verify the objectives of financial statement analysis, calculate ratios, and analyzethe results.Objectives of thefinancialstatement analysiswere to analyze andmake sound,financialdecisionsbased on the weight of the ratios in the annual statements.Utilize financial information and financial statements to make business decisions.Accounting Managers provide the critical numbers to help business managersmake good decisions, which keep a business on course toward its financial objectives.

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Extend understanding of financial analysis through examination of a publiclytraded company’s financial statements.This outcome was examined by thoroughly understanding the balance sheet andincome statement of the annual report of the Canadian company. This allowed the authorto make management decisions that would have positive outcome in business.IPP Research Paper:The Brick Group Income Fund AnalysisThe accounting IPPresearchpaper that was chosen wasThe Brick Group IncomeFund,itis an unincorporated, open-ended, limited purpose trust established under thelaws of the Province of Alberta. The Brick Group is one of Canada's largest volumeretailers of household furniture, mattresses, appliances and home electronics.TheBrickAnnualReportwas chosen due the fact thatthe studentwas a seniorsupervisor in the company for 5 years. The Brick was in its infancy in 1998 in Ontarioandinthe past 2 decades the company has gone public and is doing amazing well. In theaccounting modulethe studentlearned how to properlyevaluateincome and balancesheet statements. Also,theunderstanding of theannual report increased the learning ofthe student through in depth analysis on financial ratios, financial statements, and thedecision behind the outcomesannual report was crucial in the course and this will be ofgreat interest to us in the future.Their rebannering initiative, the build-out of thedistribution centre infrastructure, support of the financial services segment, ongoingdevelopment of the franchise business, and the ongoing focus on cost structure, positionthem for growth as well as maintaining sustainable and stable levels of distributions.Inclosing, this study believes The Brick Group is well positioned to succeed againstpotential economic and competitive challenges in 2008.

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