Chapter 01-Globalization and International Linkages1-1Copyright ©2018McGraw-Hill Education. All rights reserved. No reproduction or distribution without theprior written consent of McGraw-Hill Education.Chapter 01Globalization and International LinkagesTrue/False Questions1. Internationalization is the vision of creating one world unit, a single market entity.Answer: FalseFeedback: Internationalization is the process of a businesscrossing national and culturalborders, while globalization is the vision of creating one world unit, a single market entity.AACSB: AnalyticBloom's: RememberLearning Objective: 01-01 ASSESS the implications of globalization for countries, industries,firms, and communities.Level of Difficulty: 1 EasyTopic: Globalization and Internationalization2. In the context of the changing global demographics, elderly populations spend money onhousing and other capitally financed purchases.Answer: FalseFeedback:Whileelderly populations spend money on health care services, youngerpopulations spend income on housing and other capitally financed purchases.AACSB: AnalyticBloom's:RememberLearning Objective: 01-01 ASSESS the implications of globalization for countries, industries,firms, and communities.Level of Difficulty:1 EasyTopic: Globalization and Internationalization3.North American Free Trade Agreement (NAFTA)members arebetter integrated as asingle market than theEuropean Union(EU) or the allied Asian countries.Answer: FalseFeedback: Even though long-standing cultural differences remain, and theEuropean Unionhas recently experienced some substantial challenges, theEuropean Unionis more integratedas a single market thanNAFTA, CAFTA, or the allied Asian countries.AACSB: AnalyticBloom's: RememberLearning Objective: 01-01 ASSESS the implications of globalization for countries, industries,firms, and communities.Level of Difficulty: 1 EasyTopic: Globalization and Internationalization4. General Electric (GE)has strategically leveraged social media to improve its long-termbrand image.Answer: TrueFeedback: General Electric (GE)has strategically leveraged social media to improve its long-term brand image. By interacting daily with customers across a variety of social networks, thePreview Mode
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