Full Family Sensational Hair Salon And Day Spa Service And Target Market Development - MKT/421

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Service and Target Market Development Name Date MKT/421
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Full Family Sensational Hair Salon and Day Spa Company  A hair dressing and spa company.  Was created in the year 2000 and has experienced dramatic growth.  Offers more than ten salon and spa services  An equal opportunity employer providing jobs for more than 300 people.  Global company in more than 100 countries whose major market are Europe, Asia and Africa.  Experienced huge profit margin in the last fiscal year recording about 2 million  Has embraced technological advancement allowing creativity and innovation.  Currently launched new Wedding Services.  Experiences stiff competition from such companies as Paradise Salon and Spa Company and Dominion Salon and Spa ( Ulrich, & Eppinger , 2004).
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Wedding Services  Launched by Company’s CEO Joy Clinton in the year 2009.  Slogan Our Customers and Clients Leave with a Bigger Smile than they came in With.  Entered into as an independent venture (Mary, John, & Nina, 2013).  Provides more than 10 services  Currently in more than 40 countries  Services offered at different prices and timeframes.
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Services Offered  Wedding services is a whole package containing different services (Annacchino, 2007). ✓ Hair styling services ✓ Nail services ✓ Massages ✓ Facials ✓ Make up

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