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BSA385 Technical Article Document: Frequent Shopper Program

Technical report detailing the development of a shopper program.

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    Running Head: TECHNICAL ARTICLE DOCUMENT: FREQUENT SHOPPER PROGRAM 1 Technical Article Document: Frequent Shopper Program BSA385 In developing a Frequent Shopper Program (FSP) for Kudler Fine Foods, Smith Systems Consulting (SSC) has outlined both logical and physical models for the project, detailing the necessary hardware, software, and network requirements. Discuss how the logical and physical models of the FSP are integrated to ensure system functionality. In your response, address the roles of database management, hardware infrastructure, and security controls in the program's success. Your answer should be between 600 - 800 words.

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    TECHNICAL ARTICLE DOCUMENT: FREQUENT SHOPPER PROGRAM 2 Frequent Shopper Program: Technical Article Document Kudler Fine Foods (KFF) is a specialty food store chain in the San Diego, California. KFF contracted Smith Systems Consulting to develop the Frequent Shopper Program (FSP). FSP will monitor customer purchasing history and accumulate them as redeemable loyalty points which customers can use for gift items and other products or services available through external partner companies. The Sales and Marketing page section of KFF’s intranet site describes the strategic purpose of the Frequent Shopper Program. Smith Systems Consulting (SSC) provides information technology (IT) services and consulting, which include developmental solutions, IT integration, strengthening, analysis, design, and implementation (Apollo Group, 2004). SSC will submit a proposal to KFF that details the development processes of the FSP project. This paper is a technical article document that lists the project’s logical and physical models, which includes hardware, network, software, database, controls, and other development related tools. Logical and Physical Models Logical and physical models are representations of the key elements and processes of a software development. The logical model describes the processes, especially data, in as much detail as possible, without giving regard to how the system will be physically implemented. Logical data models include entiti es and relationships among them and how data flows from one process or entity to another. The physical model, on the other hand, delineates the physical implementation of the system, which answers how the logical model will be implemented physically. The physical

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    TECHNICAL ARTICLE DOCUMENT: FREQUENT SHOPPER PROGRAM 3 model is a modified version of the logical model, intended particularly to work with a specific set of software and hardware components (Hoberman, 2009). Logical Model of the FSP In - Store Operation The new Frequent Shopper P rogram will add changes to the existing functions of Kudler Fine Foods operations. When a customer initiates a transaction, the cashier clerk will ask if the customer is already a member of the Frequent Shopper Program. When the customer is not a member and does not want to participate, the transaction executes immediately, and the receipt given to the customer. Oppositely , if the customer is indeed a member, the card scanner will scan his card and his information is matched fr om the local database . Depending on his purchase patterns and history, the FSP will issue discounts and points to the customer. If the customer wants to participate by becoming a new member, customer information will be entered to the system, and a new member card is produced. The card will be scanned, the transaction will execute , and the new information is uploaded to the database. The points and rewards information will be printed on the receipt and given to the customer. Figure 1 shows the low - leve l data flow diagram of the proposed new system, which includes the basic processes described above. The high - level data flow diagram includes additional details such as data flow to and from databases, and how each database is designed with specific tables.

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    TECHNICAL ARTICLE DOCUMENT: FREQUENT SHOPPER PROGRAM 4 Figure 1 Low - level Logical Data Flow Diagram

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    TECHNICAL ARTICLE DOCUMENT: FREQUENT SHOPPER PROGRAM 5 Figure 2 High - level Logical Data Flow Diagram

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