The Role Of Microsoft Office Applications In Advertising Management: Benefits, Drawbacks, And Future Uses

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The Role of Microsoft Office Applications in Advertising Management: Benefits, Drawbacks, and Future Uses INTERVIEW QUESTION & ANSWERS The person and/or type of work using the Microsoft Office application ? The person who has been using the Microsoft application is the manager in the advertising agency named as the Adfactors, the organization is engaged in delivering an all around package to the consumer who approached for their marketing needs. The manager is assigned the responsibility of designing the posters, banners, Catalogues, Hoardings, TV ads and radio jingles, calculation of the cost for the advertisement and the written communications that are made with the agencies with whom the whole process of advertisement is undertaken and the customer who has to be communicate the level till which the works is up to his satisfaction and the demands and changes sought by the them. How the MS application is used? The person uses MS Word to draft the letter through which the communication is made to the clients to understand the actual requirements and convey to them the product that is designed as per their needs. This communication forms the base as per which the designing of the marketing campaign takes place. The letters so prepared are communicating both thorough the soft copy s well as the hard copy so that the future records of the communication can be available. The
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