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APPLE INCORPORATION COMPANY MARKETING PLAN

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    APPLE INCORPORATION COMPANY MARKETING PLAN Presented By:

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    OVERVIEW ▪ Apple Inc. was incorporated in 1977 in United States and is headquartered in California ▪ It designs, manufactures, and markets personal computers, mobile communication devices, and portable digital music and video players and sell a variety of related software, services, peripherals, and networking solutions ▪ It produces a wide range of associated software applications, secondary merchandise and services such as iPhone, IPod, iPad, Mac Book, IOS and OSX systems through its online and retail stores, and digital content and applications through the iTunes Store ▪ The Company sells to consumer, small and mid - sized businesses, education, enterprise, government and creative customers

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