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BUS 499: Assignment 4 - Merger, Acquisition, and International Strategies

A solved assignment discussing mergers, acquisitions, and international business strategies for BUS 499.

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    RUNNING HEAD: ASSIGNMENT 4 1 Merger, Acquisition, and International Strategies Choose two (2) public corporations in an industry with which you are familiar – one (1) that has acquired another company and operates internationally and one (1) that does not have a history of mergers and acquisitions and operates solely within the U.S. Research each company on its own Website, the public filings on the Securities and Exchange Commission EDGAR database ( http://www.sec.gov/edgar.shtml ), in the University's online databases, and any other sources you can find. The annual report will often provide insights that can help address some of these questions. Write a six to eight (6 - 8) page paper in which you: 1. For the corporation that has acquired another company, merged with another company, or been acquired by another company, evaluate the strategy that led to the merger or acquisition to determine whether or not this merger or acquisition was a wise choice. Justify your opinion. 2. For the corporation that has not been involved in any mergers or acquisitions, identify one (1) company that would be a profitable candidate for the corporation to acquire or merge with and explain why this company would be a profitable target. 3. For the corporation that operates internationally, briefly evaluate its international business - level strategy and international corporate - level strategy and make recommendations for improvement. 4. For the corporation that does not operate internationally, propose one business - level strategy and one corporate - level strategy that you would suggest the corporation consider. Justify your proposals. 5. Use at least three (3) quality references. Note: Wikipedia and other Websites do not quality as academic resources. Assignment 4 BUS 499

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    ASSIGNMENT 4 2 Abstract The purpose of this paper is to identify the various levels and types of strategy used in a firm that operates internatio nally and solely domestically. This paper discusses corporations in food industry from which one has acquired another company and operates internationally and one that does not have a history of mergers and acquisitions and operates solely within the U.S. Furthermore, I will discuss the options available for strategic purposes for both companies, and how mergers and acquisitions can play a vital role for both the company that has merger/acquisition experience and the company that has no experience in that area. Furthermore, I will discuss, for the corporation that operates internationally, its international business - level strategy and international corporate - level strategy and make recommendations for their improvement. Finally, I will propose, f or the corporation that does not operate internationally, one business - level strategy and one corporate - level strategy that the corporation should consider. Since the 1900, Kellogg Company has always been passionate and committed to serving nutritional cereal brands that help to meet the dietary needs of people all over the world. The company’s major competency is the manufacturing and marketing of ready - to - eat cereal and convenience foods to include cookies, crackers, toaster pastries, cereal bars, fruit - flavored snacks, frozen waffles and veggie foods (NYTimes, 2013) . Kellogg’s is known for its

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