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BUS 499 Strategic Management and Strategic Competitiveness

Study of business competitiveness and strategic management principles.

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    BUS 499 Strategic Management and Strategic Competitiveness - globalization and technology - Choose one (1) public corporation in an industry with which you are familiar. Research the company on its own Website, the public filings on the Securities and Exchange Commission EDGAR database (http://www.sec.gov/edgar.shtml), in the University's online databases, and any other sources you can find. The annual report will often provide insights that can help address some of these questions. Write a four page paper in which you: 1. Assess how globalization and technology changes have impacted the corporation you researched. 2. Apply the industrial organization model and the resource - based model to determine how your corporation could earn above - average returns. 3. Assess how the vision statement and mission statement of the corporation influence its overall success. 4. Evaluate how each category of stakeholder impacts the overall success of this corporation. 5. Use at least two (2) quality references. Note: Wikipedia and other Websites do not quality as academic resources. GLOBALIZATION AND TECHNOLOGY GLOBALIZATION AND TECHNOLOGY Globalization can be understood as a process of interaction and subsequent integration of the people, businesses/ companies, and governments across the globe driven by international trade and investment and aided by information technology. It has a great influence on the way the ideas were conceived , creat ed and finally delivered in the form of new technology thereby impacting the

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