Elements Required To Create a Memo

This Homework Presentation explains the essential elements of creating a professional memo.

Evelyn Morris

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E F F E C T S O F A D V E R T I S I N G P R E S E N TAT I O NNAME:INSTRUCTOR:DOS:

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Agenda:Ethical standards for advertising.Advertising affected American culture.The key persuasive techniques used in consumer advertising.Critical issues that may arise in advertising .Commercial that strikes you.

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Ethical standards for advertising determined by:Better Business Bureau.American Association of Advertising Agencies.USDA.

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Advertising Effects on American cultureNew inventions.Advertising onsociety.Advertising inpolitics.Advertising on thecultureof a country

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Persuasive techniques used in consumer advertising:The Bandwagon Appeal.Celebrity Association orTestimonial.Emotional Appeal.Humor.The Anti-bandwagonAppeal.Slogan.Glittering GeneralityProduct ComparisonRepetitionWeasel Words

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Organizational Behavior

Elements Required To Create a Memo

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