Study GuidePsychology–Psychology: Cognition and Language1.ConceptsConceptsaremental categoriesthat help us organize information about objects, events, and ideas.They allow us to make sense of the world by grouping similar things together.Concepts are often organized in ahierarchy, moving from very general categories to more specificones.For example:•Organism•Animal•Vertebrate•Quadruped•Dog•CollieThis kind of organization helps people:•Understand new information more easily•Make decisions and plans•Organize daily activities, such as dividing time between studying, attending classes, andrelaxing1.1Prototypes and Concept UseWhen people think about a concept, they often rely on aprototype. A prototype is amental image orbest exampleof a category.Prototypes are not the same for everyone. They are shaped bypersonal experience.For example, your prototype of a “dog” might be:Preview Mode
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