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Marketing

Marketing

by Dhruv Grewal, Michael Levy, Ajax Persaud, Shirley Lichti

Explore the dynamic world of marketing with the comprehensive textbook Marketing by Grewal, Levy, Persaud, and Lichti. Available in various editions, this book covers key concepts and strategies in marketing. Enhance your understanding with supporting materials like Test Banks, Exam Questions, and Solution Manuals.

Author
Dhruv Grewal, Michael Levy, Ajax Persaud, Shirley Lichti
Edition
4th Edition, 8th Edition, Third Canadian Edition
ISBN
978-0-07-802900-4

Study material for this book (1)

Notes, guides and solved problems from students using Marketing.