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Marketing

Marketing Plan Handbook

by Marian Burk Wood

Enhance your understanding of marketing strategies with Marketing Plan Handbook by Marian Burk Wood. This 5th edition textbook provides comprehensive insights into creating effective marketing plans.

Author
Marian Burk Wood
Edition
5th Edition
ISBN
978-0-13-307835-0

Study material for this book (1)

Notes, guides and solved problems from students using Marketing Plan Handbook.