
MKTG 2
by Joel R. Evans, Barry R. Berman, William J. Wellington
Gain a comprehensive understanding of marketing with MKTG 2 by Berman, Evans, and Wellington. This textbook, in its Second Canadian Edition, offers valuable insights into marketing principles and strategies. Find support with Test Banks for assessments and End of chapter Solutions for a thorough grasp of the material.
- Author
- Joel R. Evans, Barry R. Berman, William J. Wellington
- Edition
- Second Canadian Edition
- ISBN
- 978-0-17-650369-7
Study material for this book (1)
Notes, guides and solved problems from students using MKTG 2.
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