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Marketing

MKTG 2

by Joel R. Evans, Barry R. Berman, William J. Wellington

Gain a comprehensive understanding of marketing with MKTG 2 by Berman, Evans, and Wellington. This textbook, in its Second Canadian Edition, offers valuable insights into marketing principles and strategies. Find support with Test Banks for assessments and End of chapter Solutions for a thorough grasp of the material.

Author
Joel R. Evans, Barry R. Berman, William J. Wellington
Edition
Second Canadian Edition
ISBN
978-0-17-650369-7

Study material for this book (1)

Notes, guides and solved problems from students using MKTG 2.